tradeshows
Organized and managed trade show events from start to finish. This involves setting clear objectives, creating detailed budgets, designing and setting up engaging booths, developing comprehensive marketing strategies, training staff, and capturing leads. Additionally, oversee on-site logistics, ensure seamless execution, and conduct thorough post-event follow-ups and evaluations to measure success and drive continuous improvement.
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Expo West 2022
Products were sampled to over 50,000 health-conscious wellness attendees and exhibitors, with a unique approach that included a happy hour, music, and a lively, engaging atmosphere. This creative strategy not only distinguished the booth but also made it the most popular on the floor, attracting significant attention and interest in the brand.
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DPI 2023
A tradeshow selling event with over 500 attendees aimed at securing distribution through DPI, in-house setup was executed, all logistics were coordinated, and product pitching was facilitated. This effort led to the onboarding of Super King, resulting in 8 new retailer locations, along with partnerships with smaller natural food grocery stores.
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UNFI 2024
At the UNFI 2024 show, strategies from previous tradeshows were applied to reduce total costs by over 70%, keeping expenses under a $2,000 budget. This two-day selling event, with over 2,000 attendees, not only strengthened existing relationships but also opened opportunities with larger chains like Lazy Acres, New Leaf, and Berkeley Bowl.
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PALO ALTOS 2024
An one-hour sampling competition among various vendors, approximately 2,000 employees sampled and voted on their favorite snacks and beverages. By effectively leveraging the power of people, music, and swag items, Marquis stood out as the top vendor and was subsequently invited to be featured in PANW's 27 breakrooms.